The Mouse Conspires with the Computer

Posted by James on Jan 18, '08 6:49 PM for everyone
I wrote something at work yesterday... despite several remaining mistakes in the grammar, this revision better infuses the character of Aurum's interior atmosphere & culinary concept for a valentine's day  ad copy.

Next thing to do is to create an ad for the magazine & poster.

AURUM


St.Valentine’s Lab


Satiate in the flavours of culinary seduce this Valentine’s Day and rediscover the splendours of love & chemistry. Aurum presents a special 6 course dinner that will guide you and your significant other on a romantic journey through a medley of unique textures and aftertastes. And with Champagne accompaniment, it is gourmet grandeur at just $288 for two.

The set dinner comes with a complimentary MoS entry for a couple, a stalk of Rose and a chance to win attractive prizes!

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Cannelure du Champagne Brut
Perception of sweetless. Dry flute


Oysters Tapas “Gillardeau”
PX Cold Glaze, Oscietra Caviar, Candy Lemon


Smoking Crustacean
Brocco-Flower Couscous with Citrus Flakes
Mediterranean inspired & Matcha Tea Froth


Cold Pressed Foie Gras Terrine
Ingot of Passion Fruits, Aspic of Vintage Armagnac
Period Truffles & Charred Leek Suspension


Fizzy Sicilian Tomato Consommé
Caprese Spheres, Basil Jelly, Soil of Olive Oil


Pan-Fried Red Mullet “Tapenade N20”
Ratatouille Parcel & Split Hazelnut Jus


Sous-Vide of Wagyu Beef Cheek
Red Wine Pear & Provencal Vegetables Delights


Strawberry Collections of 2008
A variety of strawberries, fashioned in different ways
To be shared by a couple


mstyd wrote on Jan 20
hey james... i think the world migrated to facebook already :)

anyhow, nice try, love the header best. St. Valentine's Lab. could work more on the love chemistry idea, which i'm sure your visual will do.
jameskhing wrote on Jan 20, edited on Jan 20
aw thanks! im the only one left in the company who is concerned about copy writing and can't seem to do a good job with it. oh dear
and my bestest friends have finally gotten me on facebook!
just that somehow Multiply still serves some things better with its organised architecture, just that it looks more dead that way! haha
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